WESLEY S. BANKS
PROFILE
Marketing and media professional with experience in paid media, campaign strategy, ad sales, and brand development. Brings a background in graphic design and a strong understanding of both the creative and media sides of a campaign. Experienced in managing client relationships and taking projects from initial brief through execution and delivery.
EXPERIENCE
- Designed visual identity systems including logos, marketing collateral, and social media graphics for 10+ brands and client projects
- Collaborated with marketing and branding teams to develop consistent visual identities across all touch points
- Built foundational skills in Illustrator and Photoshop through hands-on agency workflow and client-facing work
- Prospected and acquired new business clients, managing the full sales cycle from outreach to close
- Coordinated professional resources, staffing, and implementation support for client onboarding
- Developed client-facing communication skills in a fast-paced B2B environment
- Supported media planning, creative development, and campaign execution across digital channels.
- Contributed to partnership development with brands including the NHL, New Jersey Devils, Prudential Center, Klickly, and Defining Wellness
- Executed media activation across search, social, and programmatic platforms.
- Assisted with data collection, reporting, and monetization strategy to optimize campaign performance.
- Designed packaging and graphics, worked on brand identity, as well as creating 3D digital art for independent musicians and creative clients
- Built cohesive visual systems across print, digital, and motion, managing every project from brief to final deliverable
- Maintained client relationships, managed timelines, and consistently delivered work that exceeded expectations
SKILLS
Design: Certified in Adobe Creative Cloud / Photoshop / InDesign / 3D Art
Creative: Visual Identity Systems / Digital and Print Design / Brand Identity / Visual Communication
Leadership: Team Management / Project Coordination / Client Communication / Cross-functional Collaboration / Managed Restaurants
EDUCATION
College / Colorado Mesa University, Grand Junction, CO - 2020-2021
College / Warren Technical Institute, Lakewood, CO - 2017-2020
High School / Evergreen High School, Evergreen, CO - 2016-2020